Google Data Studio is the most helpful tool for visualizing your data and mining insights. But now that it is integrated with Looker (now called Looker Studio), it has become…
Digital Marketing
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Branded keywords or branded terms are specific in nature. They usually include the names of an organization or product. They may also contain names of a public figure, URL or…
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SEO is Job about optimising your website for search engines to rank higher in search results. It is essential in every aspect of digital marketing. SEO is king to all,…
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Digital Marketing
Performance Marketing: What, Why, Types & Benefits
by Waffle Bytesby Waffle BytesThere are tons of articles you can read on performance marketing. I also read many of them to understand what performance marketing is. Unfortunately, I found only definitions that are…
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Do you know what is trending on social media for brands? It is influencer marketing. According to recent marketing research, the influencer marketing market is supposed to increase by double…
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LinkedIn is a platform used for building professional profiles and networks. Employees and employers both use it. It is a social media for the corporate world. It is now mandatory…
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There is no doubt about the fact that the world would be a duller place if it weren’t for social media. With the help of the right social media hacks…
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As an internet marketer, you must surely know the value of an “anchor text” in search engine optimization. Although we use this term more often, most of us wonder what…
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Digital MarketingTips
5 Best Email Marketing Tools That Experts Use in 2022
by Waffle Bytesby Waffle BytesLooking for a list of free, helpful email marketing tools? Then don’t look any further. You don’t need every free email marketing tool under the sun. You just need enough…
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Digital Marketing
What is search visibility and why does it matter for SEO?
by Waffle Bytesby Waffle BytesSearch visibility is the estimation of clicks a website receives from its organic ranking for one or more keywords. For example, if a keyword you rank for is searched a…