Ecommerce is a term used for selling and buying products and services over the internet. It is also referred to as electronic commerce or internet commerce. What likely counts as the very first legitimate online transaction goes to Dan Kohn in August 1994, creating a website called NetMarket, the Shopify video reports. …
IKEA’s is a furniture design company specializing in selling flat-packed furniture, kitchen appliances, and other home accessories. The IKEA business model provides the framework for how the company runs profitably. IKEA operates as a franchise and earns the majority of its profit from annual franchise fees. Aside from that, they …
Have you ever noticed how you chose clothes, cars, homes, hairstyles, and even addictions like cigarettes or cigars? Most of us are inspired by another person’s way of living. In this digital age, what you choose is the result of lifestyle marketing. What is Lifestyle Marketing? Lifestyle marketing is a …
Advertising is a creative field and one of the components of marketing. Advertising has become so big that many people get confused about the differences between marketing and advertising. Nonetheless, the objectives of Advertising are entirely different from Marketing. In a nutshell, advertising aims to communicate between the brand and …
If you own a travel agency that provides travel services to travelers, you are probably wondering how to get your travel packages in front of your customers through Google Ads. Getting customers through search engine marketing is easy for the travel industry, and you need the right Google ads strategy …
Advertising through Google Ads and advertising through Facebook are both very different from each other. Whereas in Google Ads, you can get leads quickly with little effort input. But Facebook’s advertising strategy needs to be more patient and mindful to get positive results. Here, we will guide you on how …
What is Advertising? – Types, Objectives, Importance & Examples
Did You know? An average human is exposed to around 4,000 to 10,000 advertsements each day. Advertisements come in many shapes, sizes, and forms. But what exactly are advertising and its types? Why is advertising important? Let’s get started. What Is An Advertisement? An advertisement is a paid promotional tool …
When Facebook first appeared, it was just a social networking site that connected people. But now, Facebook has become more than a social networking site. But now, Facebook is the most potent marketing and advertising platform that empowers businesses to target new audiences, generate more leads, and optimize sales. The …